We couldn’t be more excited and proud to see our bracelets in Vogue’s 7 page fashion editorial called ‘form & function’. Our True North bracelets are all about form and function! When we started designing them, our mission was clear: create ethical jewelry so beautiful that you never want to take it off.
Everybody loves a carefully selected piece of jewelry. But we also live our life to the fullest: we work, travel, do the dishes, party, go to yoga, the gym and want to jump in oceans… So what else is better than to wear a piece of jewelry that will look brilliant on every occasion and can also endure it all? A piece you never want ànd have to take off…
Well, we managed! The True North collection by MAQÉ is strong, will stay put and is elegant yet understated so it works with basically every outfit. All gemstones are traceable back to its source, ethically mined and set in recycled 18 kt gold. We developed our own MAQÉ stone cuts which makes them stand out from the crowd without shouting out too loud.
FORM : beautiful and strong
FUNCTION: always there with you
Ecstatic about the winning combination of our bracelets and the natural safari look, styled by Renu Kashyap and photograhed by Alex Waltl on the magical island where our journey begun: Ibiza.